Sora Health

Sora is a digital healthcare platform offering discreet, subscription-based treatments, similar to Ro, Hims, and Nurx.

The project goal was to deliver a modern, easy-to-use experience that builds trust and drives user action.

Designed the full user journey, including homepage, product education pages, medical consultation flow, and checkout experience.

Created a scalable UI kit and component library in Figma to maintain consistency across all screens and touchpoints.

Led the development of the brand identity, including logo design, color palette, typography, and icon set.

Focused on building a clean, trustworthy interface to support conversion and retention in a subscription model.

Worked across multiple product lines, including GLP-1 kits, NAD+ treatments, and sexual health solutions.

Landing Page

Valacyclovir Page

Checkout UI